AI agents for retail stores that pick up the phone on your own number, answer "are you open on Sunday?", "do you have it in a medium?" and "how much is the repair?" from the hours, stock and prices you gave them, book the fitting or the consultation into your calendar, and text last season's customers about the new arrivals. One agent per location, $25 a month for all of them.
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The phone rings while you are mid-sale and the person who called about the hours goes to the shop that picked up. The agent answers on your own Twilio number, hears and speaks in real time, and gives the hours, the directions, the price and whether the item is in from the data points and Q&A pairs you loaded. When the caller wants a fitting or a repair slot, it offers real open times and books one. The transcript and recording land in the inbox.
Texts run on the same number through Twilio or one of eight other carriers. "Are you open today?" at 8am gets the day's hours at 8am. Answering and dialling are separate switches, so it can pick up without ever placing a call you did not ask for.
One line of script puts a chat widget on your site in your colour, with your image and a greeting you write. A visitor asks whether you carry a brand, whether the shoe comes in a wide fit, or what parking is like, and the agent answers from your material, links only to the pages of your site you allowed, and asks for an email address when the conversation is worth keeping.
If the answer leads to a visit, the agent offers open slots from Square Appointments, Acuity or Google Calendar and writes the fitting, the repair drop-off or the consultation in. The customer gets a confirmed time, not a link.
A local shop's Instagram is where half the questions arrive now. Messenger, Instagram, WhatsApp, Telegram, LINE, Viber, Slack, Discord, Bluesky, Reddit and X are each connected with your own app credentials and answered by the same agent inside each platform's own reply window, from the same hours, stock and prices as the phone and the chat.
The DM under the new-arrivals post that asks "do you have this in a 10?" is answered from your Q&A pairs, and the one that asks about a refund on a gift is handed to your inbox with the agent standing down, because you wrote that rule.
Upload the customer list as a CSV, or pull a segment from a connected Shopify, WooCommerce, Wix, Squarespace or Stripe account if the shop sells online too, and run a text campaign for the event, the sale or the new range. The text step carries the number it sends from, the texts-per-hour pace, the TCPA consent tick with its sending window, and the Reply STOP line.
A reply of STOP is honoured on every channel at once and anything queued to that person is cancelled. A reply of "is it still on Saturday?" is answered by the agent from the event details you loaded, and lands in the inbox.
A shop's questions are the same all day and they arrive in the worst moments. Are you open on the bank holiday. Do you have the blue one in a large. How much to resole a pair of boots. Where do I park. Can I book a bra fitting on Saturday. They come in on the phone while a customer is at the till, as Instagram DMs while the shop is closed, in the website chat at 10pm, and as texts to the number on the door. Each one is a sale or a visit if it is answered, and each one waits for whoever is free, which on a Saturday is nobody. AI agents for retail stores exist to answer those questions the way the best member of staff would, on every channel, at every hour, from what you told them.
Bold Agent Kit gives you one agent per shop, an AI receptionist for retail that works phone calls, text messages, website chat and social DMs from a single knowledge base. You give it the shop once: your hours, including the holiday ones, as data points; your address, parking and directions; your prices for repairs, alterations and services; the brands and ranges you carry and the answers to the questions you get asked most as Q&A pairs; and the pages of your site it may link to. Then it answers on your own number, your own chat widget and your own social accounts, and every reply is stored with the material it came from. When a question is outside what you gave it, it says so, and if you wrote the rule, hands the conversation to a person.
It books, too. Connect Square Appointments, Acuity Scheduling, Google Calendar or one of the others and the agent is given your real open slots, offers a few, and writes the fitting, the repair drop-off, the consultation or the personal shopping hour into the calendar when the customer picks one. It cannot book a time that was not free. And when the new range lands or the event is next Thursday, the customer list you built from the till or the online store becomes a text and email campaign, in the hours you set, with the replies worked by the agent and the STOP honoured everywhere.
One shop or twelve, it is the same $25 a month, or $200 a year, with unlimited agents. Each location gets its own agent on its own number, its own hours and its own calendar, and nothing is shared between them. You pay your carrier for the calls and texts and your AI provider for the model, both at cost and both a few dollars a month per shop. Nothing is charged per call, per minute, per message or per seat.
The customer wanted to visit. Four things get between the question and the sale, and none of them is the customer.
The call about the hours or the repair price arrives while you are wrapping a gift for the customer in front of you. It rings out, or goes to a voicemail nobody checks until closing, and the caller rings the shop two streets over instead. A retail store answering service costs more than the call was worth, so it rings out.
The Instagram post about the new range brings twenty questions in the comments and the DMs, and they are answered on Tuesday by whoever has the login. "Do you have this in a 12?" is a visit on Saturday if it is answered on Saturday, and a lost customer if it is answered on Tuesday.
A bra fitting, a suit alteration, a watch repair drop-off: each one needs a time, and the time is agreed over three missed calls and a voicemail. The customer who could have been booked in thirty seconds books somewhere with an online calendar, or does not book at all.
The names and numbers from the till, the loyalty card and the online orders are the cheapest footfall the shop has, and the text about the event never goes, because building it is the job that loses to the delivery and the rota. The event is on Thursday and the people who would have come do not know.
You build the shop agent once. From then on it answers on the number, the widget and the accounts you connect, books into the calendar you use, and fetches a person only for the conversations you named.
Phone, text, website chat and eleven social DM platforms, answered by the same agent from the same knowledge base: your hours as data points, your ranges and sizes and repair prices as Q&A pairs, your directions and parking, and the pages of your site it may link to. Every reply is stored alongside the material it used, so what it said about Sunday opening is what you told it.
Connect Square Appointments, Acuity Scheduling, Google Calendar, Microsoft 365, Calendly, Cal.com, Zoho Bookings or HubSpot Meetings and the agent offers real open slots and books the one the customer picks, on the phone, in chat or in a DM. It cannot book a time that was not free and cannot cancel an appointment it was not shown.
Upload the customer list or pull a segment from the connected online store, write the text and the email, set the days, hours and time zone, and read the plan before you start it. Replies are worked by the agent. STOP, unsubscribe or an opt-out on any channel ends the sequence on every channel and cancels anything queued.
Every call transcript and recording, every text, every chat and every DM lands in one inbox, newest first, each row tagged with the channel it came in on: a call that booked a fitting for Thursday, a text asking whether the boots are back, a DM about parking. Filter it to a single number when you are checking one shop, or to a single agent when each location has its own.
Reply in any thread yourself and the agent stands down on that conversation, so it never talks over you. The refund on a gift, the complaint about an alteration and the trade enquiry are the ones you named in the instructions, and they arrive with the agent already standing aside. Hand the thread back when you are finished and it picks up where you left it.
Each one answers a problem above, and each one runs without anybody on the floor remembering to do it.
The call at 2pm on Saturday is answered at 2pm on Saturday, the DM at 10pm at 10pm, on the channel it arrived on, from the hours and stock you loaded.
Holiday hours, repair prices and the ranges you carry come from your data points and Q&A pairs, not from the model's memory, and every answer is stored with its source.
Real open slots offered, the chosen one checked against what was offered, written to Square Appointments, Acuity or Google Calendar and confirmed in the reply.
The customer list texted and emailed about Thursday's event, in the window you set, with replies answered and opt-outs honoured everywhere.
Every call, text, DM, chat, page view and booking is recorded against a person and reported as a funnel, per agent and across all agents. With one agent per shop, that is one funnel per location.
The funnel counts people rather than messages: how many customers the agent reached, how many replied, how many went on to visit your site, and how many converted, with the total value won and the median time to convert. A booking counts as a conversion; a sale you mark as won does too, with the figure you give it, so an event campaign reports what it brought in and not just how many texts it sent.
Below the funnel, a channel table shows where each customer first made contact and which channel they were on when they booked, so you learn whether it is the phone, the chat or Instagram that fills the fitting room. One row per customer shows the whole history in order: the DM in March, the fitting in April, the event text in June. With the one-line snippet on your site, a pages table shows which pages known people read, and a visit trigger fires when a known customer returns to the repairs page, so the agent tells you or follows up after a delay on the channel they last used. Conversations, bookings and marking a sale won work without the snippet.
Built from the cookie, email address and phone number attached to that contact, so activity months apart on different channels appears on one row.
Page goals and visit triggers require a one-line snippet on your website. Conversations, bookings and manually marking a deal won work without it.
Each of these is usually a separate person, a separate service or a separate app, and most of them are priced per call, per minute, per seat or per contact. Here they are one plan.
| The job | What it normally takes | Bold Agent Kit |
|---|---|---|
| Answering the phone while the shop is busy or closed | A retail store answering service priced per call or per minute, or voicemail | Included, on your own number |
| Answering "do you have it in stock?" and "are you open?" | Whoever is free, from memory | Included, from your data points and Q&A |
| Booking fittings, repairs and consultations | Phone tag, or a booking link on the site and hoping | Included, the agent books it |
| Answering Instagram, Messenger and WhatsApp DMs | Whoever has the login, on Tuesday | Included, same agent, same inbox |
| Live chat on the website | A chat vendor priced per conversation | Included |
| Texting the customer list about the event | An SMS platform priced per contact, on top of the carrier | Included, you pay only your carrier |
| Handling STOP and unsubscribes | A spreadsheet and good intentions | Included, enforced on every channel |
| One front desk per location | One more seat, one more service, per shop | Unlimited agents, one price |
Bold Agent Kit is $25 a month, or $200 a year, for the whole account: every agent, every shop, every channel, no seat tiers. The only other costs are your carrier's, for calls and texts, and your AI provider's, typically a few dollars a month per agent, both billed to you at cost.
The same agent covers all of these. A single shop runs one; a group runs one per location; a shop that also sells online connects the store so the agent knows what a customer bought.
AI for local shops that cannot staff the phone and the DMs and the floor at once. The agent answers hours, stock, prices, directions and parking on the phone, by text, in the website chat and in the DMs, from what you loaded, and hands the complaint and the refund to a person.
The shop that books time: fittings, alterations, repairs, consultations, personal shopping. The agent offers real open slots from Square Appointments, Acuity, Google Calendar or one of the others on the phone, in chat or in a DM, and writes the appointment in, confirmed, while the customer is still talking.
Retail customer text campaigns to the list you already have. Upload the CSV from the till or the loyalty scheme, or pull a segment from the connected online store, write the text and the email about the event or the new range, set the window, read the plan and press Start. The agent answers the replies and the STOP is honoured everywhere.
Connect the tools you already run and the agent works them like an assistant would: it takes appointments straight into your calendar, writes notes and outcomes back to the CRM, and reads your store to see what somebody has bought before it answers them.
Bookings are real, not guesses. It is only ever given slots that are genuinely free, and it can only take one it actually offered — so it cannot invent a time or double-book you. The same connection pulls a segment of past customers into a list when you want to run a campaign at them.
HubSpot
GoHighLevel
Housecall Pro
ServiceTitan
Jobber
Google Calendar
Microsoft 365
Calendly
HubSpot Meetings
Zoho Bookings
Acuity
Cal.com
Square
Stripe
Shopify
WooCommerce
Wix
SquarespaceEach agent uses a model on your own API key, in the same way it sends from your own mailbox and your own phone number. Sixteen providers are supported: OpenAI, Anthropic, Gemini, xAI and Mistral; DeepSeek, GLM, Kimi, Qwen and MiniMax; Groq, Together, Fireworks and OpenRouter; and Ollama or any other OpenAI-compatible endpoint you host yourself.
Bring your own credentials and you own the whole stack: your model provider, your mailboxes, your carrier, your CRM. We charge for the software and nothing else — no token markup, no metering, no credit packs — so your provider bills you direct at their rates, usually a few dollars a month per agent.
OpenAI
Anthropic
Gemini
xAI
Mistral
DeepSeek
GLM
Kimi
Qwen
MiniMax
Groq
Together
Fireworks
OpenRouter
Ollama
Any OpenAI APIA new address sending forty cold emails a day gets filtered, and takes the domain with it. Mailboxes that opt into warm-up send each other ordinary mail on a ramp, starting at five a day. The receiving mailbox finds each message, moves it out of spam if it landed there, marks it read and replies to a share of them.
Each mailbox carries a health score out of 100 — SPF, DKIM and DMARC on the sending domain, seven days of real sends and bounces, and where its own warm-up mail is landing — with the reasons listed. A mailbox whose bounce rate or spam placement passes a threshold is pulled out of campaign rotation automatically, before it damages the domain.
Three steps. Inbound answering is a switch per channel; a campaign is created as a draft and shows you the whole plan before it sends anything.
Name it, choose a model and paste your API key. Then give it the shop: your hours, holiday hours, address, parking and directions as data points; your repair, alteration and service prices as data points; the brands, ranges and sizes you carry and the answers to the questions you get most as Q&A pairs; your returns policy as a document; and the pages of your site it may link to.
Write the instructions last: how it should talk, what it should offer, what to do when it does not know whether an item is in, and the exact situations in which it should stop and fetch a person. A refund, a complaint and a trade enquiry are the usual three.
Add the shop's number for calls and texts on your own Twilio account, the chat snippet for the website, and the Instagram, Messenger and WhatsApp accounts on your own app credentials. Each one runs on your own account, so the number on the door is the number that answers.
Then connect the calendar you take fittings and repairs in, Square Appointments, Acuity, Google Calendar or one of the others, so the agent can book, and the online store if you have one, so it knows what a customer bought and can pull a segment into a list for the next campaign.
Switch on answering for calls and auto-reply for texts, chat and DMs, and the agent starts picking up from the hours and stock you loaded. Complaints and refunds come to your inbox as you instructed. Reply in any thread yourself and it stands down on that conversation until you hand it back.
For the event, import the list, build the text and email steps with the days, hours and time zone they may send, and read the whole plan on the review screen. Nothing leaves until you press Start, and you can pause it and resume it at any point.
One account runs unlimited agents, one per client, and nothing is shared between them. A knowledge base belongs to a single agent, and content from one agent is never used to generate replies for another.
Invite a client by email address and they get their own login, which opens onto the one agent you gave them: its conversations, its numbers, its analytics and a reply box. They cannot see your other clients, your API keys, your settings or your billing. Access is deny-by-default.
No seat tiers, no credit packs, no per-agent or per-channel pricing, and nothing held back behind an enterprise call.
| Agents | |
|---|---|
| How many | Unlimited — one per business, brand or job |
| Shared brain | The same identity, instructions and knowledge on every channel |
| Knowledge base | Documents, Q&A pairs, data points and pages of your own site |
| Isolation | One agent's content is never used to reply for another |
| Client seats | Invite a client into one agent, with their own login |
| Channels | |
| As many mailboxes per agent as you connect, rotated by campaigns | |
| Text messages | Nine providers — Twilio, Telnyx, SimpleTexting, Plivo, Vonage, Sinch, Bandwidth, MessageBird, ClickSend |
| Phone calls | Answering and dialling, with recordings and transcripts |
| Transcription | Google, or Deepgram nova-3 on your own key |
| Voices | Google, Amazon Polly and ElevenLabs, or your own ElevenLabs / Fish Audio account |
| Voice cloning | Record a voice in the browser and clone it on your ElevenLabs or Fish Audio key |
| Website chat | A widget on your site with your colour, image and greeting |
| Social DMs | Messenger, Instagram, WhatsApp, Telegram, LINE, Viber, Slack, Discord, Bluesky, Reddit, X |
| Inbox | |
| One list | Every channel's conversations together, newest first, tagged by channel |
| Filters | By channel, by mailbox or number, or by agent |
| Takeover | Reply yourself and the agent stands down on that thread |
| Hand back | Return the thread to the agent when you are done |
| Campaigns | |
| Multichannel sequences | Email, text and call steps in one campaign, each with its own timing |
| Send conditions | Send a step only if they opened, did not open, clicked or did not click |
| Schedule | The days, hours and time zone anything may be sent |
| Stop rules | A reply, a booking or an opt-out on any channel ends the sequence |
| Pacing | Per-mailbox and per-number hourly limits, pausable and resumable |
| Review before start | The full plan is shown; a campaign sends nothing until you start it |
| Templates | Email, text and call scripts, saved once and reused |
| Analytics | |
| Funnel | Reached, replied, visited, converted, plus value won and time to convert |
| By channel | Where each person started, and the channel they converted on |
| Pages | Which pages known people read, and how many of them converted |
| Journeys | One row per person: every message, visit, call and booking in order |
| Goals | A page rule or a manual "won", each with a dollar value |
| Triggers | A known person returns to a page — notify you, or send a follow-up |
| Open and click tracking | Recorded per campaign and added to that person's history |
| Integrations | |
| Calendars | Google, Microsoft 365, Calendly, Cal.com, Acuity, Zoho, Square, HubSpot Meetings |
| CRMs and commerce | HubSpot, GoHighLevel, Housecall Pro, ServiceTitan, Jobber, Stripe, Shopify, WooCommerce, Wix, Squarespace |
| Booking | Real open slots offered, and only an offered slot can be booked |
| CRM import | Import a segment of customers into a contact list |
| Deliverability and compliance | |
| Mailbox warm-up | Ramped sending across the network, with spam rescue and replies |
| Health score | SPF, DKIM, DMARC, bounce rate and inbox placement, with reasons |
| Auto-rest | A failing address is removed from rotation automatically |
| Unsubscribes | One click, honoured automatically, including on queued mail |
| Reply limits | One reply per thread, per-sender daily and per-channel hourly caps |
| Filtering | Bounces, out-of-office and no-reply addresses ignored |
| List building | |
| Contact extraction | Emails, phone numbers and social profiles, on any site. Unlimited. |
| Deep scan | Follows the pages of a domain most likely to carry contact details |
| Domain queue | Load a CSV of sites and work through them one at a time |
| Contacts and lists | Unlimited, by email or phone, with CSV import and export |
| AI | |
| Your own key | Sixteen providers, including any OpenAI-compatible endpoint you host |
| What we charge for AI | Nothing — no markup, no metering, no credit packs |
| On calls | Uses your provider's fastest model automatically |
| Account | |
| Platforms | Chrome side panel and web dashboard on one login |
| Members' forum | Six boards, visible only once you are signed in |
| Referral program | $50 a year per referral ($5 a month), recurring for the life of the account |
| Support | support@boldagents.co |
Billed monthly. No add-ons, no seat tiers. Cancel anytime.
$16.67 a month, billed once a year. No add-ons, no seat tiers. Cancel anytime.
Yes, on your own Twilio number. The agent hears and speaks in real time, using your provider's fastest model so it does not leave silences, and answers from the same knowledge base as the chat and the DMs: your hours, prices, directions and stock answers. It can offer open slots from your calendar and book a fitting or a repair drop-off on the call. Transcription comes from Google or Deepgram, the voice from Google, Amazon Polly or ElevenLabs, or your own ElevenLabs or Fish Audio account. Answering and dialling are separate switches, so it can pick up every call without ever placing one you did not ask for. Every call's transcript and recording land in the inbox.
From what you loaded. Stock and hours questions are answered from your data points and Q&A pairs: the brands and ranges you carry, the sizes you stock, what is seasonal, what is on order. It does not read a live inventory feed from a till, and the page does not claim it does; when the stock changes, you update the Q&A pair or the data point and every channel answers the new way. For anything you have not told it, you write the rule: say it will check and hand the thread to a person, or point the customer to the page of your site you allowed. It does not guess at stock it cannot see.
It books. Connect Square Appointments, Acuity Scheduling, Google Calendar, Microsoft 365, Calendly, Cal.com, Zoho Bookings or HubSpot Meetings and the agent is given your real open slots for the week ahead. It offers a few, and when the customer picks one, on the phone, in chat or in a DM, the choice is checked against the slots that were offered, written to the calendar and confirmed in the reply. It cannot book a time that was not free and cannot cancel an appointment it was not shown. A shop that takes fittings on Saturdays only puts Saturdays in the calendar and the agent offers Saturdays.
Yes, and that is the usual shape. Unlimited agents are included in the plan, each with its own identity, number, hours, calendar, social accounts, knowledge base and analytics, and nothing is shared between them. The Manchester shop's agent gives Manchester's hours and books Manchester's fitting room; the Leeds one does the same for Leeds. Each has its own funnel, so a manager sees their store and the owner sees all of them. You can invite a manager into their shop's agent with a login that opens onto that agent's inbox and analytics and nothing else.
The controls are built into the text step. It carries the number it sends from, the texts-per-hour pace for that number, the TCPA consent tick with its sending window, and the Reply STOP line. A reply of STOP is honoured on every channel at once, the person is added to a suppression list skipped by every future send, and anything already queued to them is cancelled. Every campaign email carries a one-click unsubscribe with the same effect. Whether the list you upload was consented for marketing texts is your responsibility, as it would be with any SMS platform, and the record of every send and every opt-out is there to show.
Phone calls on your own Twilio number. Text messages on your own number through Twilio, Telnyx, SimpleTexting, Plivo, Vonage, Sinch, Bandwidth, MessageBird or ClickSend. Website chat through one line of script, in your colour with your greeting. Social DMs on Messenger, Instagram, WhatsApp, Telegram, LINE, Viber, Slack, Discord, Bluesky, Reddit and X, each on your own app credentials. Email from any mailbox. Every conversation lands in one inbox tagged by channel, and every handle seen for a customer, the phone number, the Instagram account, the email, is merged into one record the agent reads before it replies.
Hands it to you. In the agent's instructions you name the situations it should not handle, a refund, a complaint about an alteration, a damaged item, a trade or wholesale enquiry, and when a message or a call matches, the thread lands in your inbox with the agent standing down on that conversation. You reply yourself, on the same channel, and hand the thread back when you are done. The agent then answers that customer's next ordinary question as normal. What it says before handing over is what you instructed, and every reply is stored with the material it used.
The plan is $25 a month or $200 a year for the whole account, with a 7-day free trial and unlimited agents, contacts and lists. There is no per-call, per-minute, per-message or per-seat charge. You pay your carrier for calls and texts on your own account and your AI provider for the model on your own key, one of sixteen supported, both at cost and typically a few dollars a month for a busy shop. A single shop pays the same as a group of twelve; the group simply runs twelve agents.
One subscription, unlimited agents. What changes is the knowledge base, the channels and the instructions.
Build the shop agent, connect the number on the door, load the hours and the price list, and see how it handles the calls and DMs that arrive while you are serving.
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