Bold Agent Kit vs 11x
One agent, your list, $25 a month.

Bold Agent Kit vs 11x comes down to where the list comes from and how you pay for the work. 11x sells digital workers that find and research prospects for you, on annual plans priced per lead; Bold Agent Kit is one AI agent that works the list you already have by email, text and phone call, answers the website chat, the phone and the social DMs on the same agent, and books the meeting into your calendar. It costs $25 a month for the whole account, on your own mailboxes, number and AI key.

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Every channel wired into one agent and out to the tools behind it: email, SMS, phone, Instagram, Messenger, WhatsApp, Telegram, LINE, Slack, Discord, X, Reddit, Bluesky, website chat, campaign sequences and follow-ups on one side; HubSpot, GoHighLevel, Housecall Pro, ServiceTitan, Jobber, Google Calendar, Microsoft 365, Calendly, HubSpot Meetings, Zoho Bookings, Acuity Scheduling, Cal.com, Square Appointments, Stripe, Shopify, WooCommerce, Wix and Squarespace on the other.

Month to month for the whole account, instead of a year per worker

11x prices its two digital workers separately. At the time of writing, its published plans for Alice, the outbound worker, start at $3,750 a month, billed annually, and its pricing page says it charges per lead rather than per send. Julian, the inbound worker, has its own pricing page, with voice and chat priced separately and billed annually too. The Pro and Enterprise tiers of both are quoted by the sales team rather than published, and annual billing is the default.

Bold Agent Kit is one plan: $25 a month, or $200 a year, for the whole account. That covers unlimited agents, unlimited contacts and lists, and every channel, outbound and inbound. There is no per-lead, per-seat, per-agent or per-message charge, and nothing is held back behind an enterprise call. You pay your AI provider for the model and your carrier for texts and calls, both at cost, and you can cancel any time.

That changes how you judge it. The dashboard reports what each agent produced, in people reached, replies, visits, conversions and value won, so the decision to keep paying is made on the funnel every month rather than once a year on a forecast.

The Bold Agent Kit dashboard: 157 people reached, 89 replied, 59 visited the site, 9 converted and $4,050 of value won over the last 30 days, with a breakdown by channel and by agent, and recent journeys underneath.

Email, text and call as steps in one campaign

11x describes Alice as reaching prospects by email, calls and more in tailored sequences, and its platform lists multi-channel sequences across email, phone, chat, social networks, SMS and WhatsApp. In Bold Agent Kit, outbound is one campaign on one agent: an email on day 0 from your own mailbox, a text on day 2 from your own number, a call on day 5 on your own Twilio number, and on for as many steps as the list needs.

Each step has its own delay and its own send condition, opened, not opened, clicked or not clicked, so the text goes only to the people who ignored the email and the call only to the people still silent. The text step carries the number it sends from, the texts per hour for that number, the sending window and the Reply STOP line. The campaign runs on the days, hours and time zone you set, and it sits as a draft, with every contact and every step on a review screen, until you press Start.

A reply, a booking or an opt-out on any channel ends the sequence on every channel and cancels whatever was queued. Then the agent works the reply itself, from your Q&A pairs, documents and data points, and offers real open slots from your calendar.

The text messages card in the campaign builder: which agent's number sends, texts per hour per number, a TCPA consent tick with the 9am to 8pm sending window and the Reply STOP line, and the opening text of the sequence.

Your own mailboxes, warmed and scored, on your own domain

11x includes managed Gmail mailboxes in its Alice plans, with domain setup, warm-up, inbox rotation and monitoring handled for you. Bold Agent Kit takes the other route: you connect mailboxes you already control. Gmail and Outlook connect with an app password, and anything else is entered as an SMTP and IMAP host. Mail goes through your own server rather than a shared relay, so the sending reputation sits on your domain and stays there.

There is no limit on how many mailboxes an agent holds and no per-mailbox fee, and a campaign rotates its sends across all of them. Each mailbox that opts in warms up on a ramp that starts at five a day, and carries a health score out of 100 built from SPF, DKIM and DMARC, seven days of real sends and bounces, and where its own warm-up mail is landing, with the reasons listed under the score. An address whose bounce rate or spam placement passes a threshold leaves campaign rotation on its own, before it damages the domain, and the campaign carries on through the others.

An agent's Email tab with three mailboxes connected, each showing a Good 90 health score, warm-up day and inbox placement, SPF, DKIM and DMARC checks, and an Active toggle.

The same agent answers the chat, the phone and the DMs

At 11x, inbound is a second worker. Julian answers inbound leads by phone, SMS, email and WhatsApp, qualifies them against your criteria and books them with your reps, and it has its own pricing. In Bold Agent Kit, inbound is handled by the same agent that ran the outbound campaign, with the same knowledge base, the same instructions and the same history for each person.

Put one line of script on your site and the agent answers the website chat, in your colour, with your image and greeting. Switch answering on for your Twilio number and it picks up calls, speaking in real time from your material, with a recording and transcript kept. Connect Messenger, Instagram, WhatsApp or eight other platforms with your own app credentials and it answers the DMs. Every conversation, a campaign reply or a question from a stranger, lands in one inbox, and a person can take any thread over and hand it back.

A website chat conversation in the Inbox: the visitor asks how much it is, the agent answers with the price and a link, the visitor's story is drawn across the top, and a reply box lets a person take the thread over.

How Bold Agent Kit and 11x compare: who finds the list, and who holds the accounts

11x builds what it calls digital workers for sales, marketing and revenue operations teams. Alice is the outbound worker: its site describes her researching prospects from a real-time company and lead database drawing on more than 50 data sources, writing personalised messages, running multi-channel sequences, handling replies and booking meetings, in over 105 languages. Julian is the inbound worker, answering leads by phone, SMS, email and WhatsApp and booking them with your reps. Both are sold on annual plans, priced per lead for Alice and by call and chat volume for Julian, with the larger tiers quoted by the sales team.

That is a full-service shape, built around finding the prospects for you and running the whole motion on infrastructure 11x manages. The people who put the two side by side, or go looking for an 11x alternative, are usually the ones that shape does not fit. They already have the list: past customers in the CRM, a trade directory, the businesses in their town, the quote requests from last spring that nobody chased. They want the follow-up done properly on every channel, the replies answered and the meeting booked, and they would rather pay for that by the month than commit to a year before they have seen a single meeting.

Bold Agent Kit is built for exactly that job. It has no built-in contact database and no research service. Your list comes from a CSV, a segment of a connected CRM, or the Chrome side panel, which pulls email addresses, phone numbers and social profile links off the web pages you browse. One agent then works that list by email, text and call as one campaign, on your own mailboxes, your own number and your own AI key, answers the replies from your own material, and books real open slots in your calendar. The same agent answers the website chat, the phone and the social DMs when people come to you.

The price is $25 a month or $200 a year for the whole account, with unlimited agents, unlimited contacts and a 7-day free trial. You pay your AI provider for the model and your carrier for texts and calls, both at cost and usually a few dollars a month. Nothing is charged per lead, per seat or per message, so working a list of five thousand costs the same as working a list of fifty.

Your list, not a database11x includes a lead database and research. Bold Agent Kit works the list you bring, from a CSV, a CRM segment or the side panel.
One agent, both directionsOutbound campaigns and inbound chat, calls and DMs on one agent, one knowledge base and one inbox.
Month to month$25 a month or $200 a year for the account, cancel any time. 11x plans are billed annually.
No per-lead chargeUnlimited contacts and lists. 11x prices Alice per lead rather than per send.
Accounts in your nameYour mailboxes, your carrier account and your AI key on one of 16 providers, billed to you at cost.
Unlimited agentsOne per brand, offer or client, each with its own knowledge base and its own client login.

Four reasons an 11x customer starts looking elsewhere

None of them is about whether 11x does what it says. They are about scope, commitment and cost structure, and whether those match the business doing the buying.

01

The commitment is a year

11x bills its plans annually by default, and offers two- and three-year terms on its larger tiers. That suits a company with a pipeline target and a budget line to match. It is a harder call for a small team that wants to see a month of meetings before it commits, or for an agency that wins and loses clients by the quarter and needs its costs to move with them.

02

Paying for finding when you only need following up

Prospect research and a real-time lead database are built into Alice, and for a team hunting net-new accounts they are the heart of the product. For a business whose list already exists, the past customers, the quotes that went quiet, the association directory, the value is in the sixth follow-up and the answered reply, and the pricing is still built on leads.

03

Two workers for two directions

Outbound and inbound are separate workers at 11x, each with its own pricing page. A business that wants the same agent to chase the list in the morning and answer the website chat and the phone in the afternoon, with one memory of each person, is buying two products to get there, and paying for each by its own measure.

04

Managed for you, rather than held by you

Alice plans include managed Gmail mailboxes, with the domain setup, warm-up and rotation handled on your behalf. Some teams want exactly that. Others want the sending addresses, the carrier account and the AI key held in their own name, so the domain reputation, the carrier rates and the contact history stay with them whichever software they use next year.

One agent, your list, every channel, one monthly plan

Bold Agent Kit does not try to be a database or a research team. It does the part after the list: the sequence, the replies, the booking and the inbound conversations, on accounts you own.

01 / Works the list

By email, text and call, in one campaign

Load a CSV, pull a segment from HubSpot, GoHighLevel, Jobber or another connected tool, or build the list with the Chrome side panel. The campaign sends an email on day 0, a text on day 2 and places a call on day 5, each step with its own delay and send condition, inside the days, hours and time zone you set, paced by hourly caps per mailbox and per number.

02 / Answers

Replies and inbound, from one knowledge base

A reply to the campaign, a question in the website chat, a call to your number and a DM on Instagram are all answered by the same agent, from your Q&A pairs, documents, data points and the pages of your site it may link to. It replies once per thread, ignores bounces, out-of-office replies and no-reply addresses, and stores every answer with the material it was generated from.

03 / Books

Real open slots, written into your calendar

When the person is ready, the agent offers open slots from Google Calendar, Microsoft 365, Calendly, Cal.com or another connected calendar, and books the one they pick. It cannot book a time that was not free. A booking ends the sequence on every channel, and the meeting appears in the funnel against the channel that won it.

Outbound and inbound on one agent, in one inbox

This is the biggest difference in shape between the two. 11x sells outbound and inbound as two digital workers, Alice and Julian, each with its own pricing. Bold Agent Kit gives you one agent that does both. The agent that sent the email on Monday answers the call when that person rings back on Thursday, knows what it said on Monday, answers from the same knowledge base, and books the meeting into the same calendar. You write the offer, the objection answers and the hand-over rules once, and they hold on every channel.

Every handle seen for a contact, their email address, phone number, browser cookie and social account, is attached to one record, and when a new handle turns out to belong to someone you already know, the two records merge and the history moves across. That is what the inbox shows: email, texts, calls, web chat and DMs in one list, newest first, each row tagged with the channel it arrived on, filterable by channel, by mailbox or number, or by agent. Reply in any thread and the agent stands down on that conversation until you hand it back.

The Inbox as one list: web chat, texts and calls together, a call marked no answer, a completed call that booked a roof inspection, texts confirming a Thursday appointment and asking the price, each row tagged with the channel it arrived on.

What changes when you move from 11x

Four things, each answering one of the reasons above. The work the agent does will look familiar. What changes is who holds the pieces and how you pay for them.

Terms

A monthly decision

$25 a month or $200 a year for the account, cancellable any time, with a 7-day free trial first. The funnel tells you every month whether it is earning its place.

List

The list you have, worked properly

Past customers, stalled quotes and the businesses you found yourself, from a CSV, a CRM segment or the side panel. Unlimited contacts, and no charge per lead.

Reach

Both directions on one agent

The outbound campaign and the inbound chat, calls and DMs share one knowledge base, one record per person and one inbox. Nothing is priced per worker.

Ownership

Held in your name

Your mailboxes, your domain, your carrier account and your AI key. The reputation stays on your domain, and your contacts and lists export as a CSV whenever you want them.

And you can see what it booked, month by month

Every send, reply, text, call, visit and booking is recorded against a person and reported as a funnel, per agent and across all agents. On a monthly plan, that is the report you renew on.

The Bold Agent Kit dashboard: 157 people reached, 89 replied, 59 visited the site, 9 converted and $4,050 of value won over the last 30 days, with a breakdown by channel and by agent, and recent journeys underneath.

The funnel counts people rather than messages: how many the agent reached, how many replied, how many went on to visit your website, and how many converted, with the total value won and the median time to convert. Set a goal with a dollar value, as a page rule or a manual "won", and each campaign reports what it made rather than how much it sent. Opens and clicks are recorded per campaign and written to each person's history, so a step conditioned on "opened" has real data behind it.

Below the funnel, a channel table shows where each person first made contact and which channel they were on when they converted, so you can tell whether the email, the text or the call is booking your meetings, and whether the inbound chat is doing more than the outbound list. One row per person shows every message, visit, call and booking in order. Visit triggers close the loop: when someone from the list opens your pricing page a week later, the agent tells you, or follows up after a delay on the channel they last used. Page goals and visit triggers need a one-line snippet on your site; conversations, bookings and a manual "won" work without it.

People, not sendsReached, replied, visited your site, converted, and the value won.
Per agent and across allEach agent has its own funnel, so one brand or one client can be judged on its own.
Which channel booked itWhere each person started, and the channel they were on when they converted.
Time to convertThe median time from first contact to the booking, so you know how long a sequence should run.
One row per personEvery message, visit, call and booking for that contact, in order.
Goals with a dollar valueA page rule or a manual "won", so each campaign reports what it made.
Journey view

Every event for one person

Built from the cookie, email address and phone number attached to that contact, so activity months apart on different channels appears on one row.

A journey row for one contact: their address, then every email reply in order along a single line, with earlier events folded up behind a +5.
Visit triggers

Follow up on a return visit

Page goals and visit triggers require a one-line snippet on your website. Conversations, bookings and manually marking a deal won work without it.

A saved visit trigger: when a lead visits /thank-you, email me after 20 minutes, once per 7 days, with a fired count and an on switch.

Bold Agent Kit vs 11x, side by side

What each does for the jobs an AI SDR is bought for. The 11x column is taken from 11x's own website, product pages and pricing pages on the date shown below the table.

The job11xBold Agent Kit
Finding prospectsA real-time company and lead database with live web search and AI prospecting, drawing on 50+ data sourcesNo database. Your CSV, a connected CRM segment, or contacts the Chrome side panel extracts from pages you browse
Outbound channelsMulti-channel sequences across email, phone, chat, social networks, SMS and WhatsAppEmail, text and call steps in one campaign, with send conditions, schedules, pacing and stop rules
Inbound leadsJulian, a separate inbound worker, on phone, SMS, email and WhatsApp, with an on-site chatbotThe same agent answers website chat, calls, texts, email and DMs on 11 social platforms
Sending mailboxesManaged Gmail mailboxes, with domain setup, warm-up, inbox rotation and monitoring, in Alice plansYour own mailboxes, unlimited, with warm-up, a health score out of 100 and automatic resting
Replies and bookingSmart replies, and meetings booked into your reps' calendarsReplies answered from your knowledge base; real open slots offered and booked
CRM and calendarsBi-directional CRM sync, with Salesforce, HubSpot and Pipedrive namedHubSpot, GoHighLevel, Housecall Pro, ServiceTitan, Jobber and 13 calendars and stores
How it is pricedAlice from $3,750 a month, billed annually, at the time of writing, priced per lead; Julian by call and chat volume; larger tiers quoted$25 a month or $200 a year for the account; your AI provider and carrier billed to you at cost
ContractAnnual billing by default, with two- and three-year terms on Pro and EnterpriseMonthly or yearly, cancel any time, with a 7-day free trial

The two overlap in the middle of the job, the sequence, the replies and the booking, and differ at both ends. 11x brings the prospects, the research and managed sending infrastructure, and sells them on annual plans to sales, marketing and revenue operations teams. Bold Agent Kit starts from a list you already have, runs on accounts you own, adds inbound on the same agent, and costs $25 a month or $200 a year for the whole account, plus your AI provider and carrier at cost. If you need the prospects found, 11x covers ground that Bold Agent Kit does not.

We checked 11x’s public website on 11 September 2026 for this comparison. Plans and features change, so check 11x.ai for the current detail. 11x is a trademark of its owner, and Bold Agent Kit is not affiliated with or endorsed by it.

Switching, starting fresh, or staying where you are

Three situations people are in when they compare the two. The honest answer is different in each.

It books your calendar, updates your CRM and knows what they bought

Connect the tools you already run and the agent works them like an assistant would: it takes appointments straight into your calendar, writes notes and outcomes back to the CRM, and reads your store to see what somebody has bought before it answers them.

Bookings are real, not guesses. It is only ever given slots that are genuinely free, and it can only take one it actually offered — so it cannot invent a time or double-book you. The same connection pulls a segment of past customers into a list when you want to run a campaign at them.

It books the slot itselfReal open times offered, and only a slot it actually offered can be booked.
Eighteen toolsHubSpot, GoHighLevel, Housecall Pro, ServiceTitan, Jobber, Stripe, Shopify and more.
It reads the customer firstWhat they bought, what is still open and what they are worth, before it replies.
Pull a segment into a listTake past customers straight out of the CRM and run a campaign at them.
Every action loggedBookings, cancellations and notes all recorded against that contact.

Eighteen CRMs, calendars and stores

  • HubSpot
  • GoHighLevel
  • Housecall Pro
  • ServiceTitan
  • Jobber
  • Google Calendar
  • Microsoft 365
  • Calendly
  • HubSpot Meetings
  • Zoho Bookings
  • Acuity
  • Cal.com
  • Square
  • Stripe
  • Shopify
  • WooCommerce
  • Wix
  • Squarespace

Powered by your own keys

Each agent uses a model on your own API key, in the same way it sends from your own mailbox and your own phone number. Sixteen providers are supported: OpenAI, Anthropic, Gemini, xAI and Mistral; DeepSeek, GLM, Kimi, Qwen and MiniMax; Groq, Together, Fireworks and OpenRouter; and Ollama or any other OpenAI-compatible endpoint you host yourself.

Bring your own credentials and you own the whole stack: your model provider, your mailboxes, your carrier, your CRM. We charge for the software and nothing else — no token markup, no metering, no credit packs — so your provider bills you direct at their rates, usually a few dollars a month per agent.

Your key, sixteen providersOpenAI, Anthropic, Gemini, xAI, Mistral, DeepSeek, Groq, OpenRouter and more.
Or a model you hostOllama, vLLM, or any other OpenAI-compatible endpoint of your own.
The fast model on callsIt switches automatically, because a phone call cannot wait for a sentence.
No metering from usNo markup, no credit packs, no per-message billing. A busy month costs no more.
Keys stored encryptedYour credentials are yours; we never send them anywhere but your provider.

Sixteen model providers, on your own key

  • OpenAI
  • Anthropic
  • Gemini
  • xAI
  • Mistral
  • DeepSeek
  • GLM
  • Kimi
  • Qwen
  • MiniMax
  • Groq
  • Together
  • Fireworks
  • OpenRouter
  • Ollama
  • Any OpenAI API

None of it matters if the email lands in spam

A new address sending forty cold emails a day gets filtered, and takes the domain with it. Mailboxes that opt into warm-up send each other ordinary mail on a ramp, starting at five a day. The receiving mailbox finds each message, moves it out of spam if it landed there, marks it read and replies to a share of them.

Each mailbox carries a health score out of 100 — SPF, DKIM and DMARC on the sending domain, seven days of real sends and bounces, and where its own warm-up mail is landing — with the reasons listed. A mailbox whose bounce rate or spam placement passes a threshold is pulled out of campaign rotation automatically, before it damages the domain.

Warm-up on a rampOpted-in mailboxes send each other ordinary mail, starting at five a day.
A health score out of 100SPF, DKIM and DMARC, seven days of real sends, and where the mail is landing.
A failing address rests itselfCross the bounce or spam threshold and it leaves campaign rotation on its own.
One-click unsubscribeHonoured automatically, including on messages already sitting in the queue.
Caps you cannot overshootOne reply per thread, a daily cap per sender, hourly caps per channel.

Moving from 11x in an afternoon, and nothing sends until you say so

Three steps. The campaign is created as a draft and shows every contact, every mailbox and every step on a review screen before anything leaves.

Rebuild what your 11x sequences knew as one agent

Name the agent, choose a model and paste your API key from one of 16 providers. Then give it what your sequences and replies relied on: the value proposition, the objections you hear most and your answers to them as Q&A pairs, your prices, lead times and terms as data points, your case material as documents, and the pages of your own site it may link to. Save the email templates, the text and the call script once, and reuse them across campaigns.

Write the instructions last: the tone, the offer it may make, the questions it should ask before it offers a slot, and the replies it should hand to a person rather than answer. A procurement question, a request for a proposal and "who gave you my details?" are the usual three.

Model16 providers, on your own key
DocumentsPDF and Word, chunked
Q&A pairsthe objections your replies handled
Data pointsprices, lead times, terms
Templatesemail, text and call scripts, saved once
Instructionstone, offer, qualifying, hand-over

Connect your own mailboxes, number, calendar and CRM

Add every mailbox the agent may send from, with an app password for Gmail and Outlook or SMTP and IMAP for anything else, and switch warm-up on so each address ramps from five a day while you finish the build. Check the health score, fix any SPF, DKIM or DMARC record it names, and add a number from one of nine SMS carriers, with Twilio for calls.

Connect the calendar it books into and the CRM that holds your contacts. Then load the list: a segment pulled from HubSpot or GoHighLevel, a CSV, or contacts the Chrome side panel extracted from pages you browsed. If you want inbound on the same agent, add the chat snippet and your social accounts now; it is the same agent either way.

Mailboxesapp password, or SMTP + IMAP; unlimited
Warm-upa ramp from five a day, per mailbox
Numberone of nine SMS carriers; Twilio for calls
CalendarGoogle, Microsoft 365, Calendly and more
CRMHubSpot, GoHighLevel, Jobber and more
ListCSV, a CRM segment, or the side panel

Read the plan, press Start, and compare the month

Build the sequence: the email on day 0, a second email to the people who opened, the text on day 2 to those who did not, the call on day 5. Set the days, hours and time zone, the hourly cap per mailbox and number, and read the whole plan on the review screen. Nothing sends until you press Start, and you can pause and resume the campaign at any point.

Then work the inbox. The agent answers replies and inbound messages, the threads you named come to you, bookings land in the calendar, and opt-outs are honoured on every channel. At the end of the month the funnel shows meetings and value won by channel, which is the number to put next to what you were paying before.

Draft firsta campaign sends nothing until started
Scheduledays, hours and time zone
Conditionsopened, not opened, clicked, not clicked
Pacinghourly caps per mailbox and number
Stop rulesreply, booking or opt-out, on every channel
Pauseresume any campaign at any point

One account, unlimited agents

One account runs unlimited agents, one per client, and nothing is shared between them. A knowledge base belongs to a single agent, and content from one agent is never used to generate replies for another.

Invite a client by email address and they get their own login, which opens onto the one agent you gave them: its conversations, its numbers, its analytics and a reply box. They cannot see your other clients, your API keys, your settings or your billing. Access is deny-by-default.

One agent per clientUnlimited agents on one account, and nothing crosses between them.
They see one agent, not your accountTheir own login, onto the conversations, numbers and analytics you gave them.
Deny by defaultNo settings, no API keys, no billing, no sight of your other clients.
Reporting they can readThat agent has its own funnel, so the client sees what it actually produced.
$50 a year per referralOr $5 a month on the monthly plan — on every payment, for the life of the account, not just the first.

One plan. Everything in it. Monthly or yearly.

No seat tiers, no credit packs, no per-agent or per-channel pricing, and nothing held back behind an enterprise call.

Agents
How manyUnlimited — one per business, brand or job
Shared brainThe same identity, instructions and knowledge on every channel
Knowledge baseDocuments, Q&A pairs, data points and pages of your own site
IsolationOne agent's content is never used to reply for another
Client seatsInvite a client into one agent, with their own login
Channels
EmailAs many mailboxes per agent as you connect, rotated by campaigns
Text messagesNine providers — Twilio, Telnyx, SimpleTexting, Plivo, Vonage, Sinch, Bandwidth, MessageBird, ClickSend
Phone callsAnswering and dialling, with recordings and transcripts
TranscriptionGoogle, or Deepgram nova-3 on your own key
VoicesGoogle, Amazon Polly and ElevenLabs, or your own ElevenLabs / Fish Audio account
Voice cloningRecord a voice in the browser and clone it on your ElevenLabs or Fish Audio key
Website chatA widget on your site with your colour, image and greeting
Social DMsMessenger, Instagram, WhatsApp, Telegram, LINE, Viber, Slack, Discord, Bluesky, Reddit, X
Inbox
One listEvery channel's conversations together, newest first, tagged by channel
FiltersBy channel, by mailbox or number, or by agent
TakeoverReply yourself and the agent stands down on that thread
Hand backReturn the thread to the agent when you are done
Campaigns
Multichannel sequencesEmail, text and call steps in one campaign, each with its own timing
Send conditionsSend a step only if they opened, did not open, clicked or did not click
ScheduleThe days, hours and time zone anything may be sent
Stop rulesA reply, a booking or an opt-out on any channel ends the sequence
PacingPer-mailbox and per-number hourly limits, pausable and resumable
Review before startThe full plan is shown; a campaign sends nothing until you start it
TemplatesEmail, text and call scripts, saved once and reused
Analytics
FunnelReached, replied, visited, converted, plus value won and time to convert
By channelWhere each person started, and the channel they converted on
PagesWhich pages known people read, and how many of them converted
JourneysOne row per person: every message, visit, call and booking in order
GoalsA page rule or a manual "won", each with a dollar value
TriggersA known person returns to a page — notify you, or send a follow-up
Open and click trackingRecorded per campaign and added to that person's history
Integrations
CalendarsGoogle, Microsoft 365, Calendly, Cal.com, Acuity, Zoho, Square, HubSpot Meetings
CRMs and commerceHubSpot, GoHighLevel, Housecall Pro, ServiceTitan, Jobber, Stripe, Shopify, WooCommerce, Wix, Squarespace
BookingReal open slots offered, and only an offered slot can be booked
CRM importImport a segment of customers into a contact list
Deliverability and compliance
Mailbox warm-upRamped sending across the network, with spam rescue and replies
Health scoreSPF, DKIM, DMARC, bounce rate and inbox placement, with reasons
Auto-restA failing address is removed from rotation automatically
UnsubscribesOne click, honoured automatically, including on queued mail
Reply limitsOne reply per thread, per-sender daily and per-channel hourly caps
FilteringBounces, out-of-office and no-reply addresses ignored
List building
Contact extractionEmails, phone numbers and social profiles, on any site. Unlimited.
Deep scanFollows the pages of a domain most likely to carry contact details
Domain queueLoad a CSV of sites and work through them one at a time
Contacts and listsUnlimited, by email or phone, with CSV import and export
AI
Your own keySixteen providers, including any OpenAI-compatible endpoint you host
What we charge for AINothing — no markup, no metering, no credit packs
On callsUses your provider's fastest model automatically
Account
PlatformsChrome side panel and web dashboard on one login
Members' forumSix boards, visible only once you are signed in
Referral program$50 a year per referral ($5 a month), recurring for the life of the account
Supportsupport@boldagents.co
$25/ month
$200/ year

Billed monthly. No add-ons, no seat tiers. Cancel anytime.

$16.67 a month, billed once a year. No add-ons, no seat tiers. Cancel anytime.

Start 7-day free trial Start 7-day free trial

Before you sign up

Is Bold Agent Kit better than 11x?

It depends on the buyer. For a revenue team that needs prospects found and researched, wants sending infrastructure managed for it, runs Salesforce or Pipedrive and buys software on an annual budget, 11x is built for the job and Bold Agent Kit is not. For a business, agency or small sales team that already has a list, or builds its own, and wants it worked by email, text and call with the replies answered and the meeting booked, Bold Agent Kit does that on accounts you own, answers inbound on the same agent, and costs $25 a month for the whole account.

What is the difference between Bold Agent Kit and 11x?

11x sells two digital workers. Alice handles outbound, with a real-time lead database, prospect research, managed Gmail mailboxes and multi-channel sequences. Julian handles inbound, on phone, SMS, email and WhatsApp. Both are billed annually, with Alice priced per lead. Bold Agent Kit is one agent that does outbound and inbound together, on the list you bring and on accounts you own: your mailboxes, your carrier and your AI key. It has no contact database and no research layer, and it costs $25 a month or $200 a year for the whole account, with unlimited agents.

How does 11x pricing compare with Bold Agent Kit?

11x publishes starting prices for its Growth tier and quotes its Pro and Enterprise tiers. At the time of writing, its published plans for Alice start at $3,750 a month, billed annually, and it says it charges per lead rather than per send. Julian has separate published starting prices for voice and chat, also billed annually. Bold Agent Kit is $25 a month, or $200 a year, for the whole account, with unlimited agents, contacts and mailboxes. Your AI provider bills you for the model and your carrier for texts and calls, both at cost, and nothing is metered by us.

How do I move from 11x to Bold Agent Kit?

Start with the contacts. 11x syncs with CRMs including HubSpot, so if your contacts live there, Bold Agent Kit can import a HubSpot segment straight into a contact list; otherwise, upload a CSV. Use only contacts you are free to keep using under your agreements. Then connect your own mailboxes and switch warm-up on, rewrite your sequence as email, text and call steps, and move your objection answers into Q&A pairs. Run the 7-day trial on a slice of the list that nothing else is working, and compare the funnel before you move the rest.

When is 11x the better choice?

When the list is the problem. If you have no prospects and want them found, researched and written to for you, 11x builds that in: a real-time company and lead database drawing on more than 50 data sources, live web search, website visitor tracking and signals, managed Gmail mailboxes with deliverability set up, and outreach in over 105 languages. It also names Salesforce and Pipedrive among its CRM integrations, which Bold Agent Kit does not connect. A revenue team with an annual budget and a target for net-new pipeline may well be better served by it.

Does Bold Agent Kit include a contact database like 11x?

No. Bold Agent Kit has no built-in contact database and no prospect research service. Lists come from three places: a CSV you upload, a segment imported from a connected CRM such as HubSpot or GoHighLevel, or the Chrome side panel, which extracts email addresses, phone numbers and social profile links from the web page you have open. A deep scan follows the pages of a domain most likely to carry contact details, and a domain queue works through a CSV of sites one at a time. Contacts and lists are unlimited, and export as a CSV.

Can the same agent handle inbound leads, as Julian does at 11x?

Yes, and it is the same agent that runs your outbound, not a second product. Put one line of script on your website and it answers the chat. Switch answering on for your Twilio number and it picks up calls, speaking in real time from your material, with recordings and transcripts kept. Connect social accounts with your own app credentials and it answers DMs on Messenger, Instagram, WhatsApp and eight other platforms. It answers from the same knowledge base, books into the same calendar, and every thread lands in one inbox where a person can take over.

Whose mailboxes, number and AI does Bold Agent Kit use?

Yours. Mailboxes connect by app password or by SMTP and IMAP, and mail goes through your own server, so the sending reputation stays on your domain. Texts go through your own account with one of nine SMS carriers, and calls through your own Twilio number. The model runs on your own API key from one of 16 providers, billed to you by that provider at cost, with nothing metered, marked up or sold as credits by us. Every mailbox that opts in is warmed, health-scored, and rested automatically if its bounces or spam placement pass a threshold.

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Your list, worked this week.

Load the list, connect your mailboxes, write the sequence, read the plan, press Start. One agent follows up, answers and books, for $25 a month.

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